From Videos to Influencers, Cos. Need Right Tools, Techniques and Talent to Serve Their Customers
Public relations firms in San Diego are scrambling to adapt to change as digital technology continues to alter the way consumers receive information.
As Avenues of Connection Expand, Firms Must Navigate The New and the Old Ones
To succeed in the years ahead, public relations firms will need to navigate through an increasingly complex digital landscape.
DINING: Local Goods Get Promoted and, in the End, So Do the Restaurants
For years, restaurants have sold merchandise at their locations as a way to promote their brands.
Logistics, Aerospace, Health Care Are Part of Dynamic, Diverse Region
Otay Mesa, the busiest land port in the western hemisphere, is a magnet to business with its thriving warehouse and logistics environment.
EDUCATION: Local Banker’s Big Donation Pays Dividends at School
Since receiving a landmark $100 million gift from philanthropist and La Jolla resident T. Denny Sanford in 2018, San Diego-based National University System has continued to grow its Sanford Harmony program both locally and globally.
Online or in Person? Local Programs Straddle Line
Universities stand conventional thinking on its head. It’s what they do.
The decision to pursue an MBA is a big one. The San Diego Business Journal recently spoke with three university administrators about master of business administration programs, and how to evaluate the merits of competing MBA programs. Read on for their thoughts:
RETAIL: Co-Founders Create Treatments For UTIs
Jenna Ryan co-founded Uqora with her fiancé in 2017. She had hoped to find a better solution for a common problem, the frequent urinary tract infections that had disrupted her life.
CYBER: Businesses Must Assess the Danger And Their Ability to Deal With It
Thwarting cybercrime starts with risk assessment. One of the most important ways that businesses can protect themselves against cybercrime to is perform a thorough risk assessment, according to cybersecurity experts.
I’m a founding board member of the Cyber Center of Excellence.[The nonprofit organization was created to support the growth of the cyber industry in San Diego, and to promote cybersecurity in the community]. I was made aware of the Citizens Academy.
Partnership is Truing to Take the Target Off the Backs of Businesses
The Federal Bureau of Investigation wants San Diego businesses to know about the threats posed by cybercrime, and what they can do to defend against hackers, phishing attacks, malware and other types of online dangers.
WORKFORCE: Policies And Protocols Must Be Announced, Instituted
New laws alone won’t be enough for substantive change. Companies also have to set a tone from the top for a good workplace.