Vladimir Edelman founded Herofi in 2014 as a way to help brick-and-mortar stores respond to data in real-time through strategic marketing campaigns. Photo courtesy of Herofi

Vladimir Edelman founded Herofi in 2014 as a way to help brick-and-mortar stores respond to data in real-time through strategic marketing campaigns. Photo courtesy of Herofi

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Vladimir Edelman

HEROFI

CEO: Vladimir Edelman

Revenue: Did not disclose (private company); recently completed a $3.5 million convertible debt financing and has launched a $10 million series A round

No. of Local Employees: 20

Headquarter: Point Loma

Year Founded: 2014

Company Description: A platform that helps brick-and-mortar stores gather data and analytics and respond via marketing campaigns in real time.

As the digital retail space continues skyrocketing, Herofi, a marketing automation platform focused on physical stores, is hoping to get brick-and-mortar outlets on the same playing field as the Amazons of the world...

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