A San Diego-based digital health startup is partnering with the San Diego Blood Bank (SDBB) to provide donors and their families access to its platform, which standardizes health data.

Seqster (“seek-ster”), which launched in February, has developed a platform that integrates data from electronic medical records (EMRs), wearables, such as FitBit, and genomics reports, such as those produced by companies such as 23andMe.

The company said May 7 it will share information about accessing the platform with SDBB donors “later this year.”

Access to Seqster will be built into SDBB’s donor portal, called RedConnect, the company said.

Seqster aims to provide people a secure place to collect health data and track it over time. The platform also allows users to share their data with researchers. It also allows users to place their data in a legal trust to share with others, such as descendants.

The company says it has connections with thousands of hospital and medical office EMR systems nationwide.

Seqster founder and CEO Ardy Arianpour was previously chief strategy officer at San Diego’s Pathway Genomics and senior vice president for business development at Ambry Genetics. When the company came out of stealth mode earlier this year, Arianpour revealed it had raised more than $4 million and established relationships with a number of health care providers.

SDBB, a nonprofit organization, serves hospitals in San Diego, Orange, Imperial and Los Angeles counties. It operates six local donor centers and 10 bloodmobiles.

"The health of our blood donors is critical to us at SDBB," San Diego Blood Bank CEO David Wellis said in a news release announcing the partnership. “Blood donors provide local hospitals and patients a precious resource that saves lives. Our objective is to ensure our donors are well taken care of. This includes providing access to the most cutting-edge tools to maintain their own health.”

The organization said the partnership with Seqster makes it the first blood bank to provide donors with the option to see and share an integrated view of their health data.

"Many donors already consider blood donation a health event. They track things like cholesterol and blood pressure over the years with our existing wellness portal functionality," Wellis said. "Now they can opt to see all of their health data in one place through RedConnect."

Reach Sarah de Crescenzo at sarahd@sdbj.com.