Ruben Barrales, the former president and CEO of the San Diego Regional Chamber of Commerce, has been tapped to be the first president and CEO of Grow Elect.

Grow is a political action committee that recruits, endorses, trains and funds Latino Republican candidates for public office in California, including local office.

“The Republican Party has attempted a top down approach towards breaking into the growing Latino voter market share. This attempt has failed,” is how Grow explains its goal on its website.

Barrales served for six years as part of President George W. Bush’s White House staff. Prior to that, in the late 1990s, he was elected to the San Mateo County Board of Supervisors.

— SDBJ Staff Report