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Executive Profile – Jim Matthews

Jim Matthews is president and chief executive of Matthews Evans Albertazzi, or MEA, a marketing agency working with companies ranging from golfing product manufacturers to television channels.

RESUMÉ

• Name: Jim Matthews.

• Company: Matthews Evans Albertazzi.

• Titles: President and CEO.

• Education: University of Arizona.

• Birthplace: Chicago.

• Age: 52.

• Current residence: Del Mar.

• Family: Wife, Sheila, and four sons, James, Taylor, Charlie and Chase.

BUSINESS PHILOSOPHY

Essential business philosophy: Do what you say you are going to do.

Best way to keep a competitive edge: Enjoy what you do and that will keep you hungry.

Guiding principles: Truth, love and integrity.

Yardsticks of success: The success of those around me.

Goals yet to be achieved: Winning mega-millions in the Lottery.

JUDGMENT CALLS

Best business decision: Founding my own company.

Worst business decision: A major hiring mistake.

Toughest business decision: Correcting the worst decision.

Biggest missed opportunity: Too many to choose from.

Mentor: My father.

Word that describes you: Passionate.

TRUE CONFESSIONS

What you like best about your job: Mentoring people and helping great ideas come to life.

What you like least about your job: Just about anything that’s left brain-related.

Pet peeve: Narcissism, the most dangerous disease on the planet.

Most important lesson learned: Good can always become great if you push for it.

Person most interested in meeting: Hank Aaron.

Three greatest passions: Family, dogs and Slurpees.

First choice for a new career: Screenwriter.

PREDILECTIONS

Favorite quote: “The good stuff and the bad stuff trickle down.”

Most influential book: “The Greatest Salesman in the World,” by Og Mandino.

Favorite status symbol: Got to be the BMW.

Favorite restaurant: My barbecue grill.

Favorite place for business meetings: The Lodge at Pebble Beach.

Favorite vacation spot: Puerto Vallarta, Mexico.

Favorite way to spend time: Dreaming.

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